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Arash Farbahi AAA, OAA, AIBC, LEED AP, EDAC  

Marketing Principal
"Complex challenges are a natural aspect of HOK's practice. How we manage them and stay true to our professionalism defines who we are as leaders, partners and peers. I will always be there to support our clients, teams and partners.”

Based in Toronto, Arash is the marketing principal for HOK in Canada. As a member of the leadership team in Canada, he works closely with the firm’s other leaders to develop new relationships while serving clients in key markets across the country. His passion for learning is fueled by an entrepreneurial spirit and a dedication to helping clients succeed.

With more than two decades of experience managing and representing global design, construction and development firms, Arash has led complex procurements of major public and private projects across the commercial, justice, government, healthcare, education and sports sectors in Canada, the U.S. and worldwide. From the beginning of a relationship and continuing through project completion, he uses a data-driven, highly collaborative approach.


Azad University, Tehran, Iran
Master of Science in Architecture

Ivey Business School at Western University
Master of Business Administration
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