Utility company Kansas City Power & Light opened its KCP&L Connect retail space as a place where customers can learn about energy-saving products and services while visiting for in-person account services.
Located on Kansas City’s East Side, the building includes account support staff, hands-on energy efficiency demonstrations, information about smart transportation, a children’s learning area and self-service account kiosks.
HOK’s Experience Design team created graphics and branding that support KCP&L’s desire to provide a hub for making community connections and offering hands-on education about energy.
Forms throughout the building resemble electricity and power lines. Within the linear bands of green that run through the space lie the primary customer-focused services, including mobile kiosks on topics like energy-efficient lighting, thermostats and electric cars. Living room and kitchen mockups highlight ways for customers to save energy. It also includes a demonstration classroom, a community room and a children’s area with educational games.
The Experience Design team developed standards for the KCP&L Connect logo and brand. These include recognizable patterns and icons that inform the overall interior design, signage and web design. They also collaborated with their interiors colleagues to create the experiential graphics, dimensional branding, educational kiosks and framework for the customer experience.