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Leadership Promotions Support Growth of HOK’s Experience Design Group

Jay Dacon, Matt McInerney and Stephen Williams (l-r) all have been promoted to new leadership positions.

Jay Dacon has been promoted from senior design specialist to design leader for Experience Design. He has been part of HOK’s Experience Design team in Houston for 15 years. Dacon is a leader in brand integration for HOK’s workplace clients and also brings special expertise in Science + Technology and Aviation + Transportation facilities.

Matt McInerney has been promoted from senior design specialist to design leader for Experience Design. His specialties include strategic thinking, conceptual ideation and thoughtful brand activation. Based in Kansas City, McInerney works across disciplines with a focus on Sports + Recreation + Entertainment projects.

Stephen Williams has been promoted from regional leader of Experience Design in Houston to director of operations for the entire practice. He is a skilled project manager with a history of maintaining successful long-term corporate and retail accounts.

“Design leader is a new position that we created to offer opportunities for our senior designers to continue to develop and advance their skills,” said Jeff Lancaster, creative director of Experience Design. “Jay and Matt will help our designers find their own voices and hone their processes while continuing to bring their unique creativity to our practice. Stephen has been an exceptional project manager who provides tremendous leadership and organizational skills to the group as he leads our day-to-day activities.”

WPP Office, Chicago

Other promotions in HOK’s Experience Design group include:

Shannon Moore has been promoted from graphic design manager to project manager in Kansas City.

Z Lisenbee has been promoted from design consultant to senior design consultant in Kansas City.

Bethany Foss has been promoted from design specialist to senior design specialist in Kansas City.

Morgan Murphy has been promoted from design specialist to senior design specialist in Chicago.

Chicago Bears Halas Hall, Lake Forest, Illinois

About HOK’s Experience Design Group

HOK’s experiential and graphic designers create immersive, branded experiences that enhance the places where people live, work and play. The group recently has expanded its services to include more identity design and brand strategy, as well as digital experiences.

“Experience design is an essential part of infusing emotion and brand into a project,” said Lancaster. “Scents, sounds, interiors, art and finishes all play a role in how a brand is interpreted. We help organizations bring their brands to life in the built environment.”

Experiential graphics are playing a big role in helping to entice employees back to the post-COVID office, added Lancaster. “We design features and amenities that foster culture and help employees feel connected to each other and to the company.”

Salt Lake City International Airport Passenger Terminal

The group’s recent projects include:

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