“The IBM Forum London is part of a European network of 15 centres and provides the ideal environment for clients, Business Partners and IBM to meet, and to access knowledge, expertise and innovation.”
With its prominent riverside location next to the National Theatre and London Television Centre, the IBM Forum, which is within a conservation area, provides business and conferencing facilities for clients and partners to access knowledge, expertise and innovation.
The IBM Forum includes a conference suite with nine spacious and flexible meeting rooms that are located around the building perimeter with river views. Internally, the Innovation Centre, a showcase area featuring a changing exhibition and audiovisual displays, is arranged around a central courtyard.
Visitors arriving at the center move through a number of zoned displays depicting IBM’s past and present. The route into the Forum, through the displays, places the client at the center of IBM’s future. Within each zone, interactive demonstration units, static graphic and animated multimedia walls show case studies of IBM project solutions and technology.
Circular lines throughout the center differentiate spaces and mirror IBM’s “Smarter Planet” initiative logo. The use of blue lighting throughout creates another link to IBM’s branding, identity and history.
18,750 sq. ft. / 1,740 sq. m.