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14 April 2015

Interactive Fogplane Exhibit on Display at San Francisco’s Market Street Prototyping Festival


The Market Street Prototyping Festival engaged San Francisco’s main thoroughfare in mid-April, bringing to life 50 community-driven designs. Last fall, more than 200 teams submitted public art prototype ideas to an open call from Yerba Buena Center for the Arts, the San Francisco Planning Department, and the Knight Foundation. Fifty of these concepts were selected for their potential to make Market Street more engaging.

HOK’s San Francisco office designed and built Fogplane: a tribute to the region’s microclimates and an ode to Karl the Fog. The project reflects how San Francisco inhabitants relate to memories in the city. The fabric sheets mimic fog qualities of light, density, visibility, opacity and depth. As people interact with it in its various capacities, the project accumulate traces and memories of the bodies.

Fogplane was located at Civic Center, Market and 9th, near the Tenderloin district. In the three days of the Fogplane installation, the neighborhood witnessed a diverse range of the San Francisco community as it interacted with Fogplane.

A redesign of Market Street is slated for 2018, and a smaller group of these prototypes will be realized as part of San Francisco’s Better Market Street initiative.

Read more: ARCHITECT